New Zealand is a wine-producing country best known for its fresh and vibrant Sauvignon Blancs, which have inspired winemakers from other regions to up their game. However, it must not be overlooked that New Zealand produces fantastic premium-quality Pinot Noir, Chardonnay, Syrah, and Bordeaux-style blends. This focus on quality is evident in New Zealand’s 15% year-on-year increase in off-trade sales in the UK, accompanied by a 14% increase in value. This outlines a broader trend where UK consumer interest is geared towards authenticity, with a desire to explore new styles beyond their regular choice.
There couldn’t be a more exciting time to explore the fruits of New Zealand’s unique maritime climate.